JUEM - Ida Brief - Persimmon

A classic brief designed to fit not too high or not too low. Perfect for everyday comfort.

Ida briefs are made from soft GOTS certified organic cotton ribbed elastane.

Things you should know;

Comfort is unparalleled in this piece

100% Organic GOTS Certified Cotton

Sustainability Attributes;

GOTS Certfied, Natural Fibres, manufactured in a small family run business, located in Guanzhou, China. The JUEM team have visited recently to meet with them and tour their facilities, ensuring they are provided good working conditions, fair hours, and pay. They are audited yearly to comply with BSCI standards. 


100% compostable packaging.

$1 from your purchase goes towards a charity of your choice with


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